Written by
CSG|
Rajat K Gupta
closeAuthor: Rajat K Gupta
Name: Rajat K Gupta
Email: gupta.rajatk@gmail.com
Site: http://www.csgroupinfo.com
About: Rajat K Gupta is a communication consultant. He has more than 20 years experience working with global market communication agency groups like WPP, Inter Public Group, and Publicis Groupe.
He has worked extensively across multi disciplinary product and service fields in communication planning and implementations. He is also a leading expert on advisory research in handling eminent global brand accounts, and social, educational and advocacy promotion programmes.See Authors Posts (20) on January 30th, 2009
The emergence of Web 2.0 morphed the web from a medium of information to an interactive platform of communication and read-write collaboration wherein content can be created, annotated, repurposed and shared. A kind of a communication network which apart from its technological finesse spawned plurality of participatory thoughts and practice in a social melting pot [...]
Written by
CSG|
Sunirmal K Ray and Rajat K Gupta
closeAuthor: Sunirmal K Ray and Rajat K Gupta
Name: Sunirmal K Ray & Rajat K Gupta
Email: rajatkgupta@hotmail.com
Site: http://www.csgroupinfo.com
About: See Authors Posts (1) on January 21st, 2009
Afghan carpets and dry fruits are of world standards and of great national pride for the country. Yet, the sectors suffer from an identity crisis as exports are channelized through intermediaries. Lack of direct seller-buyer linkage plagues the sectors both in terms of market credibility and earnings.
The case reference here runs like a modern day [...]